XLR MAG · PARTNER KIT · 2026
Signal in. Story out.

This kit is for everyone who makes music happen and wants XLR MAG to tell their story:
artists, bands, DJs, labels, studios, venues, festivals and organisers, and makers of
instruments, gear and software.

THE DEAL
We write about you. You plug us in: when your story runs on xlrmag.com, you place our
mark with our address wherever you share it.

IN FIVE STEPS
1. Send your release to hello@xlrmag.com. The subject and the first line start with
   "PRESS RELEASE · [TAG] —". Tags: ARTIST, BAND, DJ, LABEL, STUDIO, VENUE, FESTIVAL,
   EVENT, INSTRUMENT, GEAR, SOFTWARE, PLUGIN. Put the XLR paragraph at the end.
2. We read it and, if it fits, publish it on xlrmag.com.
3. We send you the link.
4. You place our plate or sticker, linked to the story, within 7 days.
5. REQUIRED: you send proof to hello@xlrmag.com, subject "Proof · [your name]":
   a screenshot and the link of your site, links to your posts, photos of the poster,
   backdrop and screen at your event, a photo of the sleeve, box, flyer or tee.

WHAT IS IN THIS FOLDER
01-Guides
  XLR-MAG-Partner-Guide-2026.pdf   Start here. Where and how to place our mark, how to
                                   write the XLR paragraph in your press release.
02-Logo
  SVG and PNG, three versions:
    one-line   XLR·MAG on one line (use this first)
    stacked    XLR over MAG (tall or square spaces)
    short      XLR alone (tiny spaces, icons)
  each on ink, on paper, on tomato, and in one colour (ink or paper).
03-Stickers
  30 ready badges (rectangles, rounded squares, circles, pills), PNG, plus one vector PDF
  with all of them. A badge without the address must link to xlrmag.com.
04-Plates-and-lockups
  Our signature plates (rack plate, cable tag, patch-bay label, connector seal, on-air
  strip) and the logo-plus-address lockups, PNG, plus one vector PDF.
05-Text
  xlr-paragraph-templates.txt      Copy into the end of your press release.
  how-to-credit-xlr-mag.txt        How to write our name and link it.

THE RULES IN ONE BREATH
- The mark always travels with xlrmag.com, and xlrmag.com always with the mark.
- Link to the exact XLR MAG story.
- Never stretch, recolour, rotate, outline or retype the mark.
- Merch and print with our mark: only with our written OK first.

COLOURS
  Ink     #0C0C0C   Paper   #F6F2EA   Tomato  #FF4A1C   Acid  #DFFF3D

QUESTIONS
hello@xlrmag.com · xlrmag.com

Sending us a press release, a review, a post or any other material does not mean XLR MAG
will publish it. We choose what we publish, when and how, and we may decline or edit
without giving a reason.
