XLR MAG · THE XLR PARAGRAPH
Put it at the end of your press release, under the heading "For XLR MAG".
Change the words in [brackets], keep the rest.
Subject line and first line: PRESS RELEASE · [TAG] — [who] [what] [when]
Tags: ARTIST, BAND, DJ, LABEL, STUDIO, VENUE, FESTIVAL, EVENT, INSTRUMENT, GEAR, SOFTWARE, PLUGIN
Send to: hello@xlrmag.com

ARTISTS, BANDS, DJS
For XLR MAG: when this story runs on xlrmag.com, [Artist] will post it on [Instagram /
TikTok / the website] with the XLR MAG mark and the line "via XLR MAG · xlrmag.com", and
will add the XLR MAG plate to the press section of [artist-site.com], and will send proof (screenshots, links)
to hello@xlrmag.com.

FESTIVALS AND ORGANISERS
For XLR MAG: XLR MAG is a media partner of [Festival]. The XLR MAG mark with xlrmag.com
will appear in the partner row of the poster, the programme, the screens and the website
footer of [festival-site.com] from [date] to [date], and will send photos of the poster, the
backdrop and the screens to hello@xlrmag.com.

MAKERS OF INSTRUMENTS, GEAR AND SOFTWARE
For XLR MAG: when this story runs on xlrmag.com, [Company] will place the XLR MAG plate on
the [Product] page and in the site footer of [company.com], linked to the XLR MAG story,
and will quote it with the lockup in the press section, and will send proof (a screenshot and the link) to
hello@xlrmag.com.

LABELS, STUDIOS, VENUES
For XLR MAG: when this story runs on xlrmag.com, [Name] will add the XLR MAG plate to the
news post and the footer of [site.com], linked to the story, and will credit
"XLR MAG (xlrmag.com)" in the newsletter that announces it, and will send proof (screenshots, links)
to hello@xlrmag.com.

If you can't place the plate anywhere, say so in the same paragraph and we'll find a way
together.

Sending us a press release, a review, a post or any other material does not mean XLR MAG
will publish it. We choose what we publish, when and how, and we may decline or edit
without giving a reason.
